Thursday, February 25, 2010

Bloom & Bust

So, after all the hype on 60 Minutes, the big Bloom Energy unveiling came and went, and there doesn't seem to be much positive press about it.

A bit of a shame, really, but the 60 Minutes piece was obviously a well-placed commercial by a well-connected venture capitalist, and apparently nobody at CBS had the background (or time) to really dig into the field. There was only a cursory skeptical viewpoint, which seems to be the dominant one now.

Until they can show me a household unit for less than $5,000 (or even $10,000), I don't quite see that they have advanced things that far. But if they really have discovered a cheaper alternative to the precious metal catalysts typically used in these things, then maybe it will come soon.

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"Multiliteracy"

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